The domain name you choose for your website is critical to its success. If you select the wrong one, it might be challenging to swap domain names later without harming your brand or search rankings. As a result, you must pick the most suitable domain name.
We’ve selected the most effective tips on choosing the right domain that would be bright and captivating.
Tip 1. Keep it short!
Keywords are important but don’t use an overly long domain name. This is important to understand so that your creative idea does not become something strange.
Let your domain be no more than 10-15 letters. Long domains tend to be unreadable and puzzling for users. Furthermore, your potential customers will be more likely to type errors with lengthier domain names, which can lead to the loss of the client.
Tip 2. A place for keywords
Use the keywords to inform your consumers and, no less important, the search engines what your website is about. Do you have a whole online store of cosmetics? Fantastic, your perfect domain name should contain the words “cosmetics”, “beauty”, “care” – you’ve got the idea.
Proper keyword selection in your domain may also grant you high ranks in Google.
Tip 3. No place for hyphens
A golden rule of SEO experts – is no hyphens in a domain name. Search engines can be (and more likely will be) considered hyphens as an element of spam domains.
Another thing is that hyphens can stem mistakes. For example, you named your domain “leather-shoes.com”. Your customer is trying to remember the name of an outstanding online store where he got an awesome pair of shoes last autumn. And what’s next? He types “leather shoes” to query, finds another great shoe website, and – poof! – you lose your customer.
Tip 4. Avoid double letters
First of all, it’s just weird. Another thing is earlier mentioned typos. Try to remember a domain name like “wowheelsssss.com” for a long time. A successful advertisement would be the only salvation for such a repulsive domain name.
Consider, instead, creating something easy to pronounce or read. Use short words that describe your website activity, turn on your wit and create a stylish name.
Ready to register your perfect domain? We are waiting for your idea at Forest Cloud!